BBC Maestro

BBC Maestro is a celebrity-led e-learning company, at the intersection of mass market online courses and video streamed entertainment. It offers 6-8 hour inspirational courses delivered by global celebrities, genre icons and specific subject matter experts including Julia Donaldson (successful children’s books writer and author of The Gruffalo), Jed Mercurio (TV writer – The Bodyguard, Line of Duty), Billy Connelly (stand-up comedy) and Peter Jones (entrepreneurship). The company is a fast follower to the first mover, Masterclass, which was valued at $2.5 billion after just 5 years.